Our Favorite Mindstate®

Resources Are Now Yours

Below, you can gain free access our library of behavioral science-based marketing resources, from case studies and articles to Mindstate Marketing Blueprints and worksheets. You'll also receive my Mindstate Minute email once a week. No spam ever.

Discover 3 Psychological Reasons You’re Losing Money On Your Marketing

Is your marketing failing to provide you the expected lift you need? In this article, you’ll learn three psychological reasons your marketing strategies and messaging fall flat, as well as practical tips you can follow to achieve a consistent ROI from your marketing.

Discover 3 Psychological Reasons You’re Losing Money On Your Marketing

Is your marketing failing to provide you the expected lift you need? In this article, you’ll learn three psychological reasons your marketing strategies and messaging fall flat, as well as practical tips you can follow to achieve a consistent ROI from your marketing.

Take a Deeper Look at Mindstate Marketing with the Mindstate Minute Blog

Learn more about the science behind Marketing to Mindstates, human psychology, and how to easily apply behavioral science and design to your business. Each week, we share podcasts, webinars, articles, guest posts, and more to help you stay up-to-date on all things Mindstate® Marketing. No spam ever.

Optimistic Engagement Mindstate Marketing Blueprint

Ready to create powerful marketing campaigns that target your customers’ mindstate? Below, you'll find an example blueprint containing:

  • The characteristics, motivations, and desires of the Optimistic Engagement mindstate
  • The best cognitive heuristics to use when this mindstate
  • Tips and tricks to win customers over and get better results

Click the button below to access the PDF.

Optimistic Engagement Mindstate Marketing Blueprint

Ready to create powerful marketing campaigns that target your customers’ mindstate? Below, you'll find an example blueprint containing:

  • The characteristics, motivations, and desires of the Optimistic Engagement mindstate
  • The best cognitive heuristics to use when this mindstate
  • Tips and tricks to win customers over and get better results

Click the button below to access the PDF.

Additional Resources

Hungry for more? These books, websites, blogs, podcasts, and conferences provide a deeper dive into the realms of behavioral science, behavioral design, and behavioral economics.

Wicked Crisps Case Study

Want to see how Mindstate® Marketing helped Wicked Crisps become one of the fastest growing snack brands in the world? Download the Wicked Crisps case study, as referenced in the book. In this case study, you’ll discover how Wicked Crisps used behavioral science to achieve a consistent lift from their marketing.

Wicked Crisps Case Study

Want to see how Mindstate® Marketing helped Wicked Crisps become one of the fastest growing snack brands in the world? Download the Wicked Crisps case study, as referenced in the book. In this case study, you’ll discover how Wicked Crisps used behavioral science to achieve a consistent lift from their marketing.

Articles We Like

The Last Mile Problem

by James Guszcza

Data science and behavioral science might seem like separate fields of study, but they have quite a bit in common. Find out how the two connect to create consistently effective marketing.

Engaging Shoppers Through Decision Science

If customers keep passing up your product, this article is for you. It provides an in-depth look at how to use behavioral economics to influence shopper behavior and boost your marketing ROI.

Articles We Like

The Last Mile Problem

by James Guszcza

Data science and behavioral science might seem like separate fields of study, but they have quite a bit in common. Find out how the two connect to create consistently effective marketing.

Engaging Shoppers Through Decision Science

If customers keep passing up your product, this article is for you. It provides an in-depth look at how to use behavioral economics to influence shopper behavior and boost your marketing ROI.

About Us

As the foremost experts on behavioral science-based marketing, Mindstate® Group provides marketers with resources so they can apply Mindstate Marketing to their business. Our suite of services guides you through the complexities of behavioral science so you can create irresistible messaging that drives people to act.

About Us

Podcast

About

Blog

Contact Us

Mindstate Process

Resources

Services

Contact Us

3304 Jacks Bank,

The Colony, TX, USA 75036


214.202.1228


will.leach@mindstategroup.com





© 2021 Powered by ROI Online: An Internet Marketing Agency | Privacy Policy | Terms and Conditions

About Us

As the foremost experts on behavioral science-based marketing, Mindstate® Group provides marketers with resources so they can apply Mindstate Marketing to their business. Our suite of services guides you through the complexities of behavioral science so you can create irresistible messaging that drives people to act.

About Us

Podcast

About

Blog

Contact Us

Mindstate Process

Resources

Services

Contact Us

3304 Jacks Bank,

The Colony, TX, USA 75036


214.202.1228


will.leach@mindstategroup.com





© 2021 Powered by ROI Online: An Internet Marketing Agency | Privacy Policy | Terms and Conditions